What we do

Sales

Active sales approach

Heart selling

An active sales approach arouses customers’ interest and curiosity. During training, the course participants learn how to overcome their own inhibitions and how to effectively impart additional information or generate add-on sales. The crucial motto is “heart selling instead of hard selling”.

Telephone sales

Outbound training

The course participants train in conducting structured conversations for proactive customer contacts. They learn how to conduct goal-oriented sales conversations. They receive intensive training in ascertaining customers’ needs and motives, employing benefits-centric argumentation, handling objections and successfully closing the sales pitch. The course participants attain their first sales achievements directly in the workshop.

Sales training

Successful selling

Customer acquisition, systematic customer life-cycle management and maximizing the sales potential of existing customers place the toughest demands on sales personnel. The course participants train in conducting structured conversations based on strategic objectives (enterprise goals, personal goals). Optimal preparation of customer contacts and post-contact analysis are just as much a part of the workshop’s focus as the sales pitch itself.

Presentation techniques

Enthrall your listeners!

Delivering effective presentations is all part of the job for every executive, salesperson and consultant. The course participants learn how to enthrall listeners with their presentations. They train in everything from preparing and structuring presentations to masterfully employing presentation aids to enhance their ability to deliver gripping and persuasive presentations. The course participants receive feedback on their presentations and get the opportunity to directly implement improvements.

Exhibition training

You only get one chance!

Exhibitions are an expensive undertaking, so you want to get the most out of such an investment. We train the personnel manning the exhibition stand: the course participants receive tips on how to boost visitor frequency and practice addressing customers. Rules of behavior are clearly communicated. The course participants also receive extensive training in how to quickly size up the needs and motives of exhibition stand visitors. Exercises designed to practice the right selling and closing technique round out this intensive workshop.